I’ll admit, I’m a sucker for sales – good sales.

I rarely pay full price for anything with the exception of my running shoes because they are a necessity and I pay for quality.  Other than that, I’m pretty much a frugalista (not a cheapskate) because there is a big difference you know.  When, how and why stores run promotional campaigns is a rather interesting topic, if you’re into nerdy marketing stuff like I am.  However, there are times when a business can over do it completely with the sales, eventually doing more harm than good.

You know what I’m talking about.   The stores that go out of business 4x’s a year or hold an “exclusive” HUGE blowout sale every other weekend, but there’s doors never manage to really close and their intentions were never to do so all along.  There’s this furniture store where I live that does just that and it’s actually become a joke between the entire  community.  I, to this very day, have not stepped foot inside that store as a direct result from those campaigns.  And I’m pretty sure I’m not alone.

That being said, bring frugal is cool these days.  There’s been an increase of people reaching within their own creative abilities to save a little $$ in whatever way they can.  Some sew, craft and call themselves D-I-Y ers while others cut coupons and end up eating for pennies.  A bazillion different sites exist completely devoted to craze.  And have you noticed that stores are reducing their prices like never before?

We’re becoming a budget-conscious people while refusing to really compromise style.  I think it’s safe to say this Recession has birthed a whole lot of Recessionistas cuz it’s cool to be frugal you know.

Teaser…..you’re gonna love tomorrow’s weekly special.  LOVE, I say!